What Retail has Taught me about Customer Service
Like any young person, I’ve spent a good chunk of my life within the retail world. Not shopping, rather, part-time work. My retail work history included associate work for 2 large retail chains (I...
View ArticleLet It Rock: Curating Your Social Media for the Best Customer Service Experience
So what have we learned so far? Well, we’ve learned that similar customer service policies are used in social media. We’ve also learned that one of the key components of online customer service is...
View ArticleWhy Personalization in Customer Service Leads to Repeat Customers
Being a fan or a follower in an online community can sometimes be tough. You’re loyal to a brand or company, you retweet what they post, you like their statuses, you comment on photos, but in the end...
View Article“The Nature of the Beast” Reporter & Media 101: 5 Traits You Need to Know
Reporters. Love ‘em or hate ‘em, if you want to garner awareness for your business you’ll have to begin cultivating relationships with your local media and reporters. And just like any good...
View ArticleA Cheap Logo Cheapens You
There have been countless rants on this subject, but it bears repeating, if only to save others from making the same mistake. A recent experience, (I won’t go into details to protect the innocent), has...
View ArticleCreating and Utilizing Media Lists on Twitter
What’s one thing that makes your business, nonprofit, group, club or even yourself successful? Publicity. It’s essential in getting your story, mission, event or news into the public eye. While you may...
View Article5 Steps to the Perfect PR Pitch
No matter how unique and compelling your business’ story may be, a well-thought out pitch can make or break whether or not you can achieve media attention. Pair an artfully-crafted pitch with a solid...
View ArticleSocialNicole Participating in Alliance for Women in Media Event
I’m proud to announce that I will be participating in an Alliance for Women in Media event in Minneapolis on Thursday, September 13th as part of their 2012 Symposia Series! The event itself,...
View ArticleThe News Release: It’s Alive!
You may be only a headline into this blog right now and already asking yourself: Wait, aren’t news releases a little ‘old news’? You’re not alone in thinking this unfortunate thought. The sad fact is...
View ArticlePitchEngine: Another Tool in Your PR Belt
Looking for an easy way to get your latest news out there, and share it with the world with just a push of a button? Look no further! PitchEngine is a service that allows companies an easy way to...
View ArticleTop Marketing and Advertising Networking Organizations in Minnesota
Networking and connecting is an important part of any job. And whether you’ve just moved to a new place, or are looking to grow in an area you’ve lived in for years, focusing your local networking is...
View ArticleApplebee’s Social Media Meltdown: Tips to avoid social PR disasters
Social media has changed the world as we know it. And with that the old standards for public relations have also changed. Technology has made this a customer centric world and the importance of hiring...
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MinnSPRA Spring Conference
I’m excited to be a part of tomorrow’s MinnSPRA (Minnesota School Public Relations Association) spring conference! The conference, entitled “Back to the Future: What’s Worked in the Past and What’s...
View Article“The Nature of the Beast” Reporters 101: 5 Things You Need to Know To Connect
Reporters. Love ‘em or hate ‘em, if you want to garner awareness for your business you’ll have to begin cultivating relationships with your local media and reporters. And just like any good...
View ArticleA Cheap Logo Cheapens You
There have been countless rants on this subject, but it bears repeating, if only to save others from making the same mistake. A recent experience, (I won’t go into details to protect the innocent), has...
View ArticleCreating and Utilizing Media Lists on Twitter
What’s one thing that makes your business, nonprofit, group, club or even yourself successful? Publicity. It’s essential in getting your story, mission, event or news into the public eye. While you may...
View Article5 Steps to the Perfect PR Pitch
No matter how unique and compelling your business’ story may be, a well-thought out pitch can make or break whether or not you can achieve media attention. Pair an artfully-crafted pitch with a solid...
View ArticleSocialNicole Participating in Alliance for Women in Media Event
I’m proud to announce that I will be participating in an Alliance for Women in Media event in Minneapolis on Thursday, September 13th as part of their 2012 Symposia Series! The event itself,...
View ArticleThe News Release: It’s Alive!
You may be only a headline into this blog right now and already asking yourself: Wait, aren’t news releases a little ‘old news’? You’re not alone in thinking this unfortunate thought. The sad fact is...
View ArticlePitchEngine: Another Tool in Your PR Belt
Looking for an easy way to get your latest news out there, and share it with the world with just a push of a button? Look no further! PitchEngine is a service that allows companies an easy way to...
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